Digital Ad Specifications for Print
Submit as a PDF/X1a file distilled from Post-Script (with embedded fonts). All of the high resolution images and fonts must be included when the Postscript file is saved. We recommend the use of Adobe Type 1 or OpenType fonts – no font substitutions are allowed. Images must be SWOP (CMYK or Grayscale) TIFF or EPS format between 200 and 400 dpi. Total area density should not exceed SWOP standard 300% TAC. Images should be CMYK or grayscale only. Do not nest EPS files into other EPS files. Do not embed ICC profiles within images. Do not embed OPI information in files. All required image trapping must be included in the file. All spot colors not intended to print must be converted to CMYK.
Press Proof Send ads with SWOP standard press proof. The Printer and/or Publisher cannot be held liable for color complaints when files are submitted without an acceptable color proof. Publisher will not be responsible for quality of reproduction if materials provided do not meet these specifications.
Alterations Advertisements requiring alterations, such as, editing, image manipulation, reductions or enlargements, trapping, etc., will be billed pre-press charges at the publisher’s prevailing rates. Approximate costs can be quoted in advance.
Retention of Materials Ad material will only be retained up to one year following use unless return is specifically requested.
Mail Materials To
Risk & Insurance® Production Department
925 Harvest Drive
Blue Bell, PA 19422
FTP Materials To